"The kung fu fighting we have will be spectacular, and a highlight of the show, but it still has to deliver as a musical, with a great story and songs, even without the martial arts element," he says.
The musical production involves a huge investment of no less than $12 million. According to Robert Vicencio, the producer, it is "probably going to be the most expensive musical in China".
It will be staged first in English, instead of Chinese, at the premiere in Singapore in 2014.
On Dec 12, the production announced in Hong Kong that Ip Ching, the son of Ip Man, will be the chief consultant.
Producer of the movie edition, Raymond Wong, and his son Edmond Wong, the playwright for the movie, have also been signed on as advisors for the new musical.
The music and stage design are underway. Casting will start in the coming months, maybe through a reality TV show, says Vicencio.
Ever since Vicencio relocated to Shanghai 10 years ago, he has wanted to develop the musical and entertainment industry in China.
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